Introducing June Issue of Journal of Innovations in Digital Marketing. Welcome to the Digital Revolution
194 | Published: 30 Jun 22 |
Welcome to the June 2022 Edition of the Journal of Sustainable Marketing!
217 | Published: 30 Jun 22 |
Is There a Market for Sustainable Healthcare?
271 | Published: 30 Jun 22 |
Psychological Barriers to Sustainability: Understanding Consumer Demand for Products with Redundant Functionalities
213 | Published: 30 Jun 22 |
Signaling Sustainability: Exploring Consumer Perspectives on Communicating Apparel Sustainability Information
120 | Published: 30 Jun 22 |
Sustainability Communications and Corporate Brand Associations
190 | Published: 30 Jun 22 |
The Silver Lining of the Pandemic! The Impact of Risk Perception of COVID-19 on Green Foods Purchase Intention
309 | Published: 30 Jun 22 |
A Review of Benefits, Constraints, and Research Opportunities in the Markets for Voluntary Offset Investments
137 | Published: 30 Jun 22 |
The Legal Regulation of Spam: An International Comparative Study
337 | Published: 03 Feb 22 |
Influencers’ Promoted Posts and Stories on Instagram: Do They Matter?
575 | Published: 03 Feb 22 |
The Effect of Stereotypical Music on the Customer Selection of Wine in an Online Environment
740 | Published: 27 Sep 21 |
Measuring Digital Transformation Impact in Jordan: a Proposed Framework
599 | Published: 28 Jun 21 |
Investigating the Nexus Between the Types of Advertising Messages and Customer Engagement: Do Customer Involvement and Generations Matter?
938 | Published: 28 Jun 21 |
A Framework for Tourism Electronic Marketing in Jordan
530 | Published: 26 Oct 20 |
A Framework for Integration of Artificial Intelligence into Digital Marketing in Jordanian Commercial Banks
829 | Published: 26 Oct 20 |
The Effects of Covid-19 on Restaurant Industry: A Perspective Article
5671 | Published: 26 Oct 20 |
Innovative Marketing Approach in Project Management: a Market Orientation Perspective
1652 | Published: 30 Oct 20 |
Social Media Marketing Activities and Brand Loyalty in the Telecommunication Industry: the Mediating Role of Brand Affect
1405 | Published: 26 Oct 20 |
Connecting Sustainable Marketing and International Marketing Strategy Standardization/Adaptation: Research Opportunities
633 | Published: 18 Dec 21 |
Exploring Antecedents to the Attitude-Behavior Gap for Sustainable Fashion Consumption in Germany
756 | Published: 23 Nov 21 |
The Time is Right for the Journal of Sustainable Marketing and your Involvement is Critical
449 | Published: 18 Dec 21 |
The Influence of Spatial Infrastructure on Resort Hotel Crime: A Case Study in Crete
438 | Published: 26 Jul 21 |
Boosting Brand Citizenship Behavior through Internal Green Marketing: The Role of Brand Trust and Willingness to be Environmentally Friendly
728 | Published: 26 Jul 21 |
The Effectiveness of Electronic Integrated Marketing Communications on Customer Purchase Intention of Mobile Service Providers: The Mediating Role of Customer Trust
1360 | Published: 23 Nov 20 |
The Relationship Between Collectivism and Green Product Purchase Intention: The Role of Attitude, Subjective Norms, and Willingness to Pay A Premium
1015 | Published: 23 Nov 20 |
The Nexus between Corporate Philanthropy and Customer Citizenship Behavior: The Role of Corporate Reputation and Customer Socialization
712 | Published: 23 Nov 20 |
The Impact of Corporate Social Responsibility on Customer Citizenship Behavior: The Mediating Role of Customer-Company Identification and Moderating Role of Generation
1117 | Published: 23 Nov 20 |
The Antecedents and Consequences of CSR Skepticism: An Integrated Framework
1109 | Published: 23 Nov 20 |
Journal of Innovations in Digital Marketing
Journal of Sustainable Marketing