Login | Register

Journal of Sustainable Marketing

ISSN: 2766-0117

Journal Insights | Publishing Model: Platinum Open Access | APC: Waived by the Publisher

Society Information
Editor-in-Chief View Editorial Board

Dana L. Alden
Browse this Journal

Journal Information

Resources

Articles & Issues

Submit Paper
  • Latest Articles
  • Early Insights
  • Special Issue
  • Browse All Issues
Editorial

How to Maximize Your Likelihood of Successful Publication in the Journal of Sustainable Marketing

Dana L. Alden
Pages: 1 - 5 | Published 07 Nov 26 |
Views: 150 CrossRef citations: 0
Commentary

Reclaiming the Tap, Curbing Single-Use Bottled Water: An Agenda for Research and Policy

Daniel Jaffee
Pages: 1 - 12 | Published 07 Nov 26 |
Views: 195 CrossRef citations: 0
Abstract References
Research Article

Sustainable Business Model Innovation in Indonesia's Muslimah Fashion Industry: Evidence from Small and Medium Enterprises

Kurniawati Kurniawaty, Muh Said, Syahruddin , Sitti Mujahida Baharuddin
Pages: 1 - 21 | Published 11 Oct 26 |
Views: 602 CrossRef citations: 0
Abstract References
Research Article

A Diffusion-Discontinuance Sustainability Framework Integrating Economic Orientations and Theoretical Positions

Javier Palacios-Fenech, Dídac Cervera-Itarte
Pages: 1 - 21 | Published 10 Oct 26 |
Views: 637 CrossRef citations: 0
Abstract References
Research Article

Signaling Sustainability: How Perceived Message Strength Influences Willingness to Pay a Green Premium

Gunawan, Abdul Latief, Kurniawaty, Sitti Mujahida Baharuddin
Pages: 1 - 22 | Published 25 Jul 26 |
Views: 2066 CrossRef citations: 0
Abstract References
Research Article

“I Want to Buy Sustainably, But… I Can’t Afford It”: Post-Choice Satisfaction in Gen Z’s Sustainability Dilemma

Susana Fernandez-Lores, Diana Gavilan, Carlos Sandoval-Álvarez
Pages: 1 - 16 | Published 18 Jul 26 |
Views: 1917 CrossRef citations: 0
Abstract References
Research Article

Decoding the Stimulus–Organism–Response Model in Male-Led Food Waste Communication on Instagram

Ashish Awasthi, Arvind Virendranath Shukla, S M Fatah Uddin
Pages: 1 - 17 | Published 27 Jun 26 |
Views: 1934 CrossRef citations: 0
Abstract References
Research Article

Sustainable Branding through AI-Mediated Repairability: Reconfiguring CSR in Digital Ecosystems

Selcen Ozturkcan
Pages: 1 - 20 | Published 24 Jun 26 |
Views: 2527 CrossRef citations: 0
Abstract References
Editorial

How to Maximize Your Likelihood of Successful Publication in the Journal of Sustainable Marketing

Dana L. Alden
Pages: 1 - 5 | Published 07 Nov 26 |
Views: 150 CrossRef citations: 0
Commentary

Reclaiming the Tap, Curbing Single-Use Bottled Water: An Agenda for Research and Policy

Daniel Jaffee
Pages: 1 - 12 | Published 07 Nov 26 |
Views: 195 CrossRef citations: 0
Abstract References
Research Article

Sustainable Business Model Innovation in Indonesia's Muslimah Fashion Industry: Evidence from Small and Medium Enterprises

Kurniawati Kurniawaty, Muh Said, Syahruddin , Sitti Mujahida Baharuddin
Pages: 1 - 21 | Published 11 Oct 26 |
Views: 602 CrossRef citations: 0
Abstract References
Research Article

A Diffusion-Discontinuance Sustainability Framework Integrating Economic Orientations and Theoretical Positions

Javier Palacios-Fenech, Dídac Cervera-Itarte
Pages: 1 - 21 | Published 10 Oct 26 |
Views: 637 CrossRef citations: 0
Abstract References
Research Article

Signaling Sustainability: How Perceived Message Strength Influences Willingness to Pay a Green Premium

Gunawan, Abdul Latief, Kurniawaty, Sitti Mujahida Baharuddin
Pages: 1 - 22 | Published 25 Jul 26 |
Views: 2066 CrossRef citations: 0
Abstract References
Research Article

“I Want to Buy Sustainably, But… I Can’t Afford It”: Post-Choice Satisfaction in Gen Z’s Sustainability Dilemma

Susana Fernandez-Lores, Diana Gavilan, Carlos Sandoval-Álvarez
Pages: 1 - 16 | Published 18 Jul 26 |
Views: 1917 CrossRef citations: 0
Abstract References
Research Article

Decoding the Stimulus–Organism–Response Model in Male-Led Food Waste Communication on Instagram

Ashish Awasthi, Arvind Virendranath Shukla, S M Fatah Uddin
Pages: 1 - 17 | Published 27 Jun 26 |
Views: 1934 CrossRef citations: 0
Abstract References
Research Article

Sustainable Branding through AI-Mediated Repairability: Reconfiguring CSR in Digital Ecosystems

Selcen Ozturkcan
Pages: 1 - 20 | Published 24 Jun 26 |
Views: 2527 CrossRef citations: 0
Abstract References

This section include all special issue published in this journal

Submit a Proposal

Fashion and (Un) Sustainable Behavior

Volume 6 | Issue 1 (2025)
Guest Editor(s): Lisa McNeill, Judith Lynne Zaichkowsky
View Details
Deadline:2024-12-31
Close to submissions

From Aisles and Platforms to Ecosystems: Rethinking Retail for a Sustainable Era

 Issue 0 (0000)
Guest Editor(s): Anahit Armenakyan , Friederike Paetz, Nadine Schröder, Carsten D. Schultz
View Details
Deadline:2026-12-01
Open to submissions

// skeleton loading js // skeleton loading js end // //pabitra // added js for article loading