Journal of Sustainable Marketing

ISSN: 2766-0117

Journal Insights | Publishing Model: Open Access | APC: Waived by the Publisher

Editor-in-Chief View Editorial Board

Dana L. Alden

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Publication Ethics


1. Introduction

The Journal of Sustainable Marketing (JSM) is committed to upholding the highest standards of publication ethics and preventing any form of publication malpractice. This statement outlines the ethical responsibilities and guidelines for all parties involved in the publication process, including authors, editors, reviewers, and the publisher.


2. Authors' Responsibilities

2.1. Originality

All authors must declare that their submission is original and has not been wholly or partially copied or plagiarized from any other source. The submitted work should represent the authors' own research and should not contain any fraudulent or misleading information.


2.2. Conflict of Interest

Authors must acknowledge and disclose any actual or potential conflicts of interest that may arise from their research. This includes financial, personal, or professional conflicts that could influence the objectivity or integrity of the research findings. Authors are required to provide a clear and transparent statement about any potential conflicts of interest in their manuscript.


2.3. Ethical Conduct

Authors are expected to conduct their research by ethical principles and guidelines, including but not limited to, the Declaration of Helsinki, the Belmont Report, and relevant institutional or national guidelines for research involving humans, animals, or data. Authors must obtain necessary approvals, permissions, and consents for their research and ensure that the research is conducted responsibly and ethically.


2.4. Authorship and Acknowledgments

Authorship should be based on substantial contributions to the research and publication. All authors should have made significant intellectual contributions to the research and should be listed as authors in the manuscript. Proper acknowledgment should also be given to individuals or organizations who have contributed to the research but do not meet the criteria for authorship.


2.5. Data Integrity and Reporting

Authors are responsible for the accuracy, integrity, and completeness of their research findings. Data should be represented honestly and transparently, and any manipulations or falsifications of data are strictly prohibited. Authors should also ensure that their research is reported clearly, objectively, and without any selective reporting or misrepresentation of results.


2.6. Peer Review

Authors should respect the peer review process and provide accurate and complete information to reviewers and editors. Any conflicts of interest with reviewers should be disclosed, and authors should not attempt to manipulate the peer review process in any way.


2.7. Corrections and Retractions

Authors should promptly notify the journal if they discover any errors or inaccuracies in their published work and cooperate with the journal in issuing corrections or retractions when necessary.


2.8. AI-Generated Content Policy

The Journal of Sustainable Marketing permits the use of AI for proofreading and enhancing manuscript readability. However, the generation of content through AI is strictly prohibited. AI co-authorship is not allowed. Authors are encouraged to utilize AI tools responsibly, ensuring that the intellectual contribution remains distinctly human. Violations of this policy may result in the rejection of manuscripts.


3. Editors' Responsibilities

3.1. Publication Decisions:

Editors are responsible for making fair and unbiased decisions regarding the acceptance or rejection of manuscripts based on their academic merit and relevance to the journal's scope.


3.2. Confidentiality:

Editors must keep all information related to submitted manuscripts confidential. They should not disclose any details about the manuscript to anyone other than the corresponding author, reviewers, and, if necessary, the publisher.


3.3. Objectivity:

Editors should evaluate manuscripts objectively, without any personal bias or influence. Decisions should be based on the quality of the work and its contribution to the field.

3.4. Plagiarism and Fraud:

Editors should actively seek to prevent and address any form of plagiarism, data fabrication, or other fraudulent activities. If such issues are identified, appropriate action should be taken


4. Reviewers' Responsibilities

4.1. Confidentiality:

Reviewers must keep all information related to the manuscript confidential and should not use any part of the work for their research without the author's explicit permission.


4.2. Objectivity

Reviewers should provide objective and constructive feedback to authors. Personal criticism is not acceptable.


4. 3. Disclosure of Conflict of Interest:

Reviewers should disclose any potential conflicts of interest that could affect their ability to provide an unbiased review.


5. Conclusion

The Journal of Sustainable Marketing is dedicated to maintaining the highest ethical standards in all aspects of the publication process. All stakeholders are expected to adhere to these guidelines to ensure the integrity and credibility of the journal. Any violations will be addressed promptly and with the utmost seriousness.