Journal of Innovations in Digital Marketing

ISSN:2765-8341

Journal Insights | Publishing Model: Platinum Open Access | APC: Waived by the Publisher

Editor-in-Chief View Editorial Board

Eva Lahuerta-Otero

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Open Access Policy

All Luminous Insights journals are Open Access. Articles can be downloaded, shared, and reused without restrictions as long as the original authors are cited correctly. We use a Creative Commons license (CC-BY) for all published articles.

Author(s) retain copyright of their work, with articles licensed to Luminous Insights. As a result, download and/or copying permission is not needed from the author(s). The applicable Copywrite and license are included in the front part of the article in a readable format. Luminous Insights publishes contributions under a Creative Commons Attribution 4.0 license (http://creativecommons.org/licenses/by/4.0/), where you are free to:

- Share— copy and redistribute the material in any medium or format.

- Adapt— remix, transform, and build upon the material for any purpose, even commercially.

The licensor cannot revoke these freedoms as long as you follow the license terms. Under the following terms:

- Attribution— You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.

- No additional restrictions— You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.

Any data related to the article (including but not limited to any reference lists) is distributed according to the Creative Commons public domain Waiver of Dedication (http://creativecommons.org/publicdomain/zero/1.0/).

You may share (copy and redistribute the materials in any medium or format) and adapt (remixing, transforming, and building on materials) for any purpose (even commercially). Provided that you follow the licensing terms that include making correct attribution (you must grant appropriate credit, provide a link to the license, and indicate if changes made. You may do so in any reasonable way, but not in any way that implies that the licensor endorses or endorses your use), and not create any other restrictions (You may not apply legal requirements or technological measures that legally restrict others from doing anything the license permits).