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Pathway to Green Consumerism: Decoding the Interplay of Affective and Cognitive Green Brand Factors

Khoula Sadia Afifa et al.

605 | Published: 26 Jan 25 |

Environmental Concern and Price Value in Electric Vehicle Adoption: Examining Intentions of Indian Consumers

Faiz Hasan et al.

1229 | Published: 28 Dec 24 |

Building Stakeholder Trust Through Industry Leadership in Sustainable Development

Anna Nyquist

751 | Published: 27 Dec 24 |

Strategic Sustainability in Branding: A Grounded Theory Approach to Developing a Sustainable Branding Model in Ports

Sima Alipour et al.

792 | Published: 26 Dec 24 |

The Customer Experience is a Key Factor at Every Stage of the Transaction: Before, During, and After

Juan Camilo Mejía et al.

685 | Published: 26 Dec 24 |

Beyond Green Promises: How Concrete Information Sparks Pride and Drives Sustainable Fashion

Sarah Lisa Arnesen​ et al.

1016 | Published: 05 Dec 24 |

When Transformation Deters Recycling: The Role of Privacy Concerns

Aylin Cakanlar et al.

1434 | Published: 23 Aug 24 |

Ethical Biographies: Product Provenance and the Pursuit of Ethical Consumption

Todd Weaver et al.

1555 | Published: 21 Aug 24 |