Journal of Sustainable Marketing

Research Article 2139

Information Specificity in Carbon Labels: Consumer Perceptions of Greenwashing and Brand Evaluations in Environmental CSR

Erika J. Schneider et al.

06 Jun 26

Research Article 1817

Macro-Social Marketing and Barriers to Effective Waste Management: A Mixed Methods Study from Croatia

Dario Miočević

21 Jan 26

Research Article 1714

Consumption of Organic Products: A Bibliometric Approach

Luis Antonio Capelo Brito et al.

24 Jan 26

Research Article 3054

Sustainable Apparel Purchase Intention: A Nostalgia-Evoked Approach

Ngan Vo et al.

14 Feb 26

Research Article 2740

Exploring Environmental and Social Sustainability Practices in Fashion Brands: Evidence from Websites and Mobile Applications

María Sicilia et al.

16 May 26

Research Article 1977

Sustainable Branding through AI-Mediated Repairability: Reconfiguring CSR in Digital Ecosystems

Selcen Ozturkcan

24 Jun 26

Research Article 1406

Decoding the Stimulus–Organism–Response Model in Male-Led Food Waste Communication on Instagram

Ashish Awasthi et al.

27 Jun 26

Research Article 1322

“I Want to Buy Sustainably, But… I Can’t Afford It”: Post-Choice Satisfaction in Gen Z’s Sustainability Dilemma

Susana Fernandez-Lores et al.

18 Jul 26